CapCut

What is CapCut?

CapCut is a video editor from ByteDance that combines a conventional multi-track timeline with a deep set of AI tools. You can cut and arrange clips by hand, then lean on AI for the tedious parts: auto-captions transcribe and style your dialogue, text-to-speech narrates a script in synthetic voices, background removal isolates a subject without a green screen, and text-to-video generates footage from a written prompt. The same project opens on web, desktop, and mobile, so an edit started on a phone can be finished on a laptop.

The editor is free and exports without a watermark for most features, which is a large part of why it became the default tool for social and short-form creators. Paid plans gate the heavier capabilities — 4K export, more cloud storage, and a larger monthly allowance of “AI points” that meter the credit-based AI tools. In 2026 CapCut restructured its plans: the old Pro tier became Standard at $9.99/month, and a new Pro tier at $19.99/month bundles the full AI toolkit, 1,200 monthly AI points, 4K export, and 1TB of storage. A Team plan at $24.99/user/month adds shared assets and collaboration.

Who is it for?

CapCut fits anyone producing a steady stream of social video who wants editing and AI generation in a single app rather than stitching together a separate editor, captioner, and voiceover tool. The free tier is enough for casual editing; the AI-heavy workflows are what push creators toward Pro.

• Short-form social creators editing TikTok, Reels, and YouTube Shorts who want auto-captions and templates that match each platform’s format.
• Solo marketers and small brands producing product clips, ads, and explainers with AI voiceovers and background removal instead of a studio.
• Faceless and volume content channels that rely on text-to-video and text-to-speech to publish frequently.
• Mobile-first editors who start on a phone and occasionally move to desktop or web to finish, keeping one synced project.