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Napkin AI

Turns plain text into editable diagrams, flowcharts, infographics, mind maps, and charts for presentations, docs, and social posts

Napkin AI turns plain text into editable diagrams, flowcharts, infographics, and charts — no prompt engineering, and the output stays fully editable rather than a flat image. A free plan gives 500 AI credits per week; Plus is $9 per person/month and Pro is $22 (annual billing) with more credits and custom branding. Best for anyone adding visuals to slides, docs, or posts quickly.

Verified JUN 23, 2026 FREEMIUM Live
Screenshot of Napkin AI

What is Napkin AI?

Napkin AI converts written text into visuals. You paste or write your content — a paragraph, an outline, a set of steps — select it, and Napkin generates diagrams, flowcharts, infographics, mind maps, or charts that match the meaning, with no prompt to craft. Crucially, the result is not a flat image: every element stays editable, so you can recolor, reshape, restyle, and swap icons until the visual fits your deck or document. Exports cover PNG and PDF on the free plan, with PPT and SVG added on paid tiers.

Pricing is freemium and credit-based, where roughly one credit is spent per word selected for generation. The free plan is free forever with 500 credits per week and Napkin branding on outputs; Plus is $9 per person/month (annual; about $12 monthly) for 10,000 monthly credits, unlimited PPT and SVG export, and watermark removal; and Pro is $22 per person/month (annual; about $30 monthly) for 30,000 credits and custom branding. The main limitations are structural rather than priced: there is no public API, and the mobile experience is view-only, so creation happens on web or desktop.

Who is it for?

Napkin AI is for people who write more than they design and want professional-looking visuals without opening a dedicated design tool. It removes the blank-canvas problem by starting from text you already have.

  • Founders and consultants building pitch decks and strategy slides who need clear diagrams fast.
  • Writers and content creators illustrating blog posts, newsletters, and social threads with shareable graphics.
  • Product and ops teams turning process docs and notes into flowcharts inside Notion, Confluence, or Google Docs.
  • Educators and trainers converting written lessons into infographics and mind maps for course materials.

How much does Napkin AI cost?

Starting price: $0 · Free tier: yes · Model: freemium

Pricing verified JUN 23, 2026

Price history tracked from June 2026

Napkin AI pricing tiers, verified against the official pricing page
Plan Price Includes
Free Free 500 AI credits per week · Unlimited visual editing and file import · PNG and PDF export · Napkin branding on visuals
Plus $9/mo $9/person/month annual (about $12 monthly) · 10,000 AI credits per month · Unlimited PPT and SVG export · 3 brand styles, remove Napkin branding
Pro $22/mo $22/person/month annual (about $30 monthly) · 30,000 AI credits per month · Unlimited custom branding and font upload · Credit top-ups available
Enterprise Contact sales Custom terms via contact form

What are Napkin AI's key features?

  • One-click auto-generation of visuals from text, with no prompt engineering
  • Multiple visual types: diagrams, flowcharts, infographics, mind maps, and charts
  • Fully editable output — change colors, reshape elements, and restyle anything
  • Multi-format export: PNG, PDF, PPT, and SVG
  • File import from PPT, DOC, PDF, HTML, and Markdown
  • Real-time team collaboration with commenting
  • Built-in styles, fonts, and icon sets plus custom branding on paid tiers
  • Content generation in 60+ languages

What people use Napkin AI for

  1. 01 Generating diagrams and slides for presentations in PowerPoint, Google Slides, or Keynote
  2. 02 Adding visuals to documentation in Notion, Confluence, or Google Docs
  3. 03 Illustrating blog posts on Medium, Substack, or WordPress
  4. 04 Creating shareable graphics for LinkedIn, X, Instagram, or YouTube

Pros and cons

Pros and cons of Napkin AI
Pros Cons
Generous free tier ($0 forever with 500 weekly credits) and no credit card to start No public API, so it cannot be integrated into custom workflows or automated
No prompt-writing needed — visuals generate directly from existing text Mobile is view-only — visuals cannot be created or edited on phones
Output is fully editable rather than a flat exported image The free tier puts Napkin branding on visuals and caps usage at 500 credits per week
Affordable paid tiers ($9-$22/month annual) versus many design tools The credit model (about 1 credit per word) can be consumed quickly on long documents
Broad export options including PPT and SVG on paid plans

What are the best Napkin AI alternatives?

See all Napkin AI alternatives →

How people make money with Napkin AI

  • Offer a visual-explainer service for newsletters and decks — turn client copy into branded diagrams in Napkin far faster than manual design, billed per deck or per article
  • Productize teaching and course materials by converting written lessons into infographic-style visuals, selling the polished slide sets as templates or downloads

Frequently asked questions

Is Napkin AI free?

Yes. There is a free plan that is free forever, including 500 AI credits per week, unlimited visual editing, file import, and PNG and PDF export, though visuals carry Napkin branding.

How much does Napkin AI cost?

Paid plans are Plus at $9 per person/month and Pro at $22 per person/month on annual billing (roughly $12 and $30 on monthly billing). Enterprise pricing is custom via the contact form.

What are AI credits in Napkin?

Credits power visual generation, with about 1 credit charged per word selected. The free plan gives 500 per week, Plus gives 10,000 per month, and Pro gives 30,000 per month.

Does Napkin AI have an API?

No public API is documented on the site as of June 2026. Napkin is used through its web and desktop apps rather than through code integration.

What export formats does Napkin support?

Free plans export PNG and PDF. The Plus and Pro plans add unlimited PPT and SVG export for use in presentations and design tools.

Can I use Napkin AI on mobile?

Mobile lets you view existing visuals, but creating and editing visuals requires the web or desktop app rather than a phone.